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What makes ... outcomes.
Because that's the whole point of a business; to make profit and as much of it as possible. I know that people like to think that the world is nice and flowery and companies aren't trying to make as much money out of you as possible, but that's simply not true. F2P should be viewed as an investment, and they evidently don't think there's enough there for it to make a return, short term or long term.
I'm not sure what you were looking at, but to me the positivity was in the fact that people are subscribing within the first two weeks. So what's the point in extending that two weeks longer if 80% of people are subscribing in the
first week
? That obviously means the vast majority who are going to become members have made their decision long before the trial is over.
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1. Jagex ... Legacy.
Every MMO killed off 3/5 of their player base from 2007 - 2013. I've made a thread about this before, the issue is with MMOs in general rather than just Runescape. Sure, Runescape made some mistakes along the way, but they made those mistakes for good reason, and many people started playing because of those mistakes as well.
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2. Jagex ... business.
Oh hold on, let me get my tin foil hat out. RS3 is still making them much much much more money than OSRS ever will. For a start off, the majority of the playerbase is over there. Secondly, they have microtransactions, and finally, RS3 is their actual game. 2012/2013 were Jagex' most profitable years in their history. Their mistakes evidently aren't that costly, and I highly doubt we'll see them going out of business any time soon.
23-Jul-2014 21:24:58