I would say it has now become quite stylish and retro. We had a pub down y`ere in Cornwall that used to serve it with a dollop of baked beans on the side. I think they put tin foil inside the basket to stop the beans seeping out.
I supposed it's down to what it's made from these days.
Years ago it was any junk fish bits and they called it Scampi and got away with it. I've not had it since the late 1980's and I've never fancied it since.
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